8 Steps of Negotiation

Negotiating is a true skill and done every single day in both business and personal life. This trading process all comes down to value, negotiation strategies and how you adjust your position in order for both sides to come to an agreement. You may feel that your ability to be a strong negotiator solely relies […]

How to Price Your Product or Offering

Apples in Water

Does perceived value = true value? Determining pricing should not be a game of Russian roulette… Owner Manager Program Market and Brand Strategy subject specialist, Damien Rossi, shares the rules around “pricing knowledge” to accurately price your product or service. When it comes to pricing, there is a lot to learn… How to price your […]